Pomelo Bakes | Brand Identity
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Pomelo Bakes is an independent business specialising in seasonal treats and occasion cakes. The Pomelo fruit was a key part of the brand’s identity, as the owner wanted to pay homage to their Filipino heritage. After exploring many different directions that delved more deeply into this backstory, we decided that we needed something clean and elegant that would reflect her delicate, seasonal style of cake decorating. A soft colour palette supports the logo design and botanical illustrations can be seen on social graphics and menus.
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Pomelo Bakes is an independent business specialising in seasonal treats and occasion cakes. The Pomelo fruit was a key part of the brand’s identity, as the owner wanted to pay homage to their Filipino heritage. After exploring many different directions that delved more deeply into this backstory, we decided that we needed something clean and elegant that would reflect her delicate, seasonal style of cake decorating. A soft colour palette supports the logo design and botanical illustrations can be seen on social graphics and menus.
